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What is Health? There are many definitions for Health. Health means different things to different people, if someone doesn't drink and smoke then they believe that they are healthy, or if they eat a good balanced diet for example. The main most known definition of health is from the World Health Organization. World Health Organisation states: 'Health is a state of complete physical, mental, and social well being, and not merely the absence of disease or infirmity. Health is a dynamic condition resulting from a body's constant adjustment and adaptation in response to stresses and changes in the environment for maintaining an inner equilibrium called homeostasis.' World Health Organisation (2003) This definition however has not been amended since 1948.What is Health Promotion? Health promotion involves doing things to prevent disease and to improve individual and communities health. Health promotion offers solutions to many of the health problems facing society such as obesity, lack of exercise and smoking though developing skills and knowledge, community action, supportive environments, healthy public policy and health services. Health promotion helps individuals or communities to increase control over and improve their health and wellbeing. Curtin University (2012) states that 'with a significant proportion of ill-health related to choices about nutrition, exercise, the use of legal and illegal substances, interpersonal relationships and other social behaviours, health promotion can help us make choices that support well-being.' The features of health promotion are that it is based on a holistic view of health; it uses participatory approaches it focuses on the determinants and addressing of health not just health problems and conditions. These include the social, behavioural, environmental and economic conditions that are the root cause of poor health, wellbeing and illness such as education, income, employment, working conditions, social status. Health promotion builds on existing strengths and assets and it uses multiple, complementary strategies to promote health for the individual, community and population level.Why is health promotion needed? There are fears that the recent generation and their children's generation will age less successfully than the current older one - no surprise given that, although rates of cigarette smoking are falling, more people are drinking heavily, only a minority of adults exercise often enough to maintain good health and obesity rates have greatly increased over the last 20 years. Obesity is a main health issue which can lead to other health problems such as diabetes, high cholesterol, hypertension, joint pain, Nursing Times (2009) states that 'these health issues can be prevented or delayed by lifestyle measures. A health promotion package would enable adults of all ages to lead happier and healthier lives.' Around two-thirds of the England population are overweight or obese. Obesity has grown by almost 400% in the last 25 years and on present trends will soon surpass smoking as the greatest cause of premature loss of life. (NHS Dudley, 2012) Obesity is associated with many health problems including coronary heart disease, diabetes, kidney failure, osteoarthritis, back pain and psychological damage. The strong association between obesity and cancer has only recently come to light. (Dodds, 2009) Dodds (2009) estimates the economic costs of obesity conservatively at £3.3-3.7 billion per year and of obesity plus overweight at £6.6-7.4 billion. Health promotion for obesity is especially important because it can help lower the risks of many other health conditions which then cuts down the economic costs in the future by educating people about the correct food and exercise and also behaviour change techniques.The role of Health Promotion. Health Promotion staff work at numerous different levels from working with groups and communities, face to face contact with individuals, to more strategic work such as policy development. Working as a health promotion specialist is much more than persuading and advising individuals to make lifestyle changes, it also includes the following: Project management- this involves managing particular health promotion projects to make sure they are delivered to a high standard, effective and that they are ethical. Personal development - developing personal, emotional and social skills and abilities of everyone to give them the opportunity to maximise their health and build a health promoting attitude to use for those around them. Community development - encouraging and developing communities to become healthier such as neighbourhoods, cultural communities and communities of interest. Organisational development - encouraging organisations to become more health promoting such as schools, work places and hospitals. Partnership development - building partnerships with key people, communities and organisations who can influence health promotion and to help partnerships to be better educated to promote health. Health information - developing ways of providing the correct information about people's health, what social and behavioural factors can affect their health and what can be done to improve their health. Strategy Development - developing a planned approach to improving health and to make sure that local, regional and national polices that could affect the public's health do so in a health promoting way. (NHS careers, 2012) Health promotion specialists also work in a range of different settings and locations such as sport and fitness centres, communities, health centres, local authority buildings, hospitals, offices and schools. This is what we do, promoting health so the society can benefit. Please stay with us.

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